Case Study: 3 West Club boosts leads and bookings with Digital Drew's Google Ads strategy

3 West Club drives 2,652 conversions with Digital Drew

3 West Club, a historic hospitality and event venue in Midtown Manhattan, faced the challenge of needing to simultaneously promote its multiple distinct revenue streams—hotel bookings, event venue inquiries, and restaurant traffic—with a tailored Google Ads strategy. They partnered with vendor Digital Drew to develop a segmented approach that could effectively target each unique audience.

Digital Drew implemented a structured Google Ads strategy consisting of dedicated Search campaigns for hotels, events, and restaurants, complemented by a Performance Max campaign. This solution generated over 2.6 thousand conversions and 1.2 thousand phone call leads, achieving strong growth across all service offerings while maintaining cost efficiency and significant visibility in New York City's competitive market.

3 West Club