Digital Authority Partners
15 Case Studies
A Digital Authority Partners Case Study
Omron Healthcare, a global leader in personal heart-health technology, faced the challenge of launching the world's first FDA-cleared wearable blood pressure monitor. They partnered with Digital Authority Partners to design a digital experience for this new product category that would turn a clinical device into a simple daily habit across multiple touchpoints.
Digital Authority Partners created an omnichannel solution including a smartwatch app, a supporting website, and Amazon Alexa integration to provide a unified and easy-to-use experience. This approach resulted in HeartGuide sales exceeding projections by four times and the product earned major accolades including a spot on TIME’s 100 Best Inventions of 2019 list.