Case Study: Livesport achieves multi-market sports app growth with Digital Ant

Livesport launches campaigns in 7 countries with Digital Ant

Livesport S.r.o, a Czech technology company, sought to launch and promote its FlashSport sports news aggregator app. They engaged the digital marketing agency Digital Ant to manage the performance marketing campaigns for this new product across multiple international markets.

Digital Ant implemented agile and precisely targeted campaigns for Livesport, creating localized ads for each market rather than using a generic English version. The solution included performance and brand campaigns on YouTube and Facebook, which were produced in-house by Digital Ant. Over the course of their collaboration, campaigns were successfully launched in seven countries, including the Czech Republic, Slovakia, Poland, the UK, Brazil, Kenya, and Nigeria. The vendor notes that the complementary campaigns helped produce better long-term results.

Livesport S.r.o