Case Study: Nearsure streamlines lead generation and sales conversion with Digifianz’s HubSpot pipeline implementation

Nearsure launches a lead gen HubSpot pipeline in under 6 weeks with Digifianz

Nearsure, a company providing distributed software development solutions, needed to streamline its lead generation process within HubSpot. Their challenge was to create a dedicated sales pipeline for leads from marketing campaigns, ensuring these leads were automatically tracked and could be nurtured separately before potentially converting into the main sales pipeline, all without manual data entry. They engaged Digifianz to implement this new system.

Digifianz designed and implemented a new HubSpot pipeline for Nearsure, complete with automated workflows for deal creation and lead progression. The solution included custom properties, automated reporting to track conversion rates from lead gen to closed client, and a reorganization of the CRM. As a result, Nearsure gained a streamlined process for handling qualified leads, improved visibility into their sales funnel, and the ability to track the performance of their lead generation campaigns, all delivered by Digifianz in under six weeks.

Nearsure