Case Study: Minnesota United FC sells out Allianz Field with DIGIDECK

Minnesota United FC converts 90% of accounts to season tickets with Digideck

Minnesota United FC faced the challenge of transitioning 13,500 season ticket members to their new stadium, Allianz Field, ahead of the 2019 season. They needed an engaging way to showcase the venue and facilitate seat selection during fan tours at their dedicated Experience Center. They turned to vendor Digideck for a dynamic presentation solution.

Working with Digideck, Minnesota United created an interactive presentation featuring stadium renderings and, critically, an integrated Digital Venue tool for virtual seat views. This solution helped the club host over 3,000 customers, convert 90% of accounts to season tickets, and sell out products quickly. Ultimately, Digideck helped them grow their season ticket base by 20% to 14,500 members.

Minnesota United Fc