Case Study: Learfield achieves brand consistency and accelerated revenue growth with Digideck (Sportsdigita)

How the Digideck generated revenue over multiple properties for Learfield

Learfield, the collegiate sports marketing organization supporting more than 126 school properties, struggled with inconsistent sales presentations, uneven creative quality, and no easy way to enforce brand standards across its portfolio. To solve this, Learfield adopted Digideck’s cloud-based interactive presentation tool to create master decks that could be customized by each property while preserving unified branding.

Digideck provided customized master decks, remote collaboration, real-time updates, and built-in analytics so sellers could see prospect engagement and tailor follow-ups. The result: a consistent Learfield look-and-feel across 126 properties, faster time-to-proposal, and measurable revenue impact — within six months more than a dozen properties closed significant six-figure deals — demonstrating Digideck’s boost to efficiency, brand control, and sales outcomes.

Learfield

Keisha Taylor

Senior Vice President of Integrated Marketing