Case Study: Chicago Cubs achieves faster, more efficient sales presentations with Digideck by Sportsdigita

How the Chicago Cubs use the Digideck to increase speed and efficiency when building sales presentations

The Chicago Cubs turned to Digideck by Sportsdigita to find a better way to tell their storied history and sell partnerships. Their master sales deck had become unwieldy over time, forcing sales reps to hunt for content and spend excessive time creating customized presentations.

Working with Digideck, the Cubs rebuilt a standardized baseline presentation and central content repository using interactive features (self-guided navigation, 360° panoramic photos) and rich multimedia (videos, hi-res images) to visualize brand placements in Wrigley Field. Digideck helped the team speed up proposal creation, eliminate building decks from scratch, replace legacy software with a one-stop presentation platform, and provide back-end analytics to better gauge prospect engagement.

Chicago Cubs

Allen Hermeling

Senior Director, Corporate Partnerships