Case Study: Birmingham Legion FC secures a new apparel partnership and boosts digital engagement with DIGIDECK

Birmingham Legion FC boosts social interactions 20% with Digideck

Birmingham Legion FC, a professional soccer franchise, sought to secure major apparel and brand partnerships to support its rapid growth. The team needed a dynamic way to present its value to potential partners with impactful, authentic content. They turned to Digideck's presentation platform to meet this challenge.

The solution from Digideck enabled Legion FC to create custom digital presentations featuring real stadium imagery and interactive hotspots. This allowed them to meticulously track engagement and follow up strategically. Using Digideck, the team successfully secured a new multi-year apparel partnership with hummel, sold its first jersey internationally to Japan, and reported a 20% increase in social interactions and a 316% rise in YouTube video impressions, accelerating their digital momentum.

Birmingham Legion FC