Case Study: Giant Tiger achieves omnichannel retail transformation with Diff Agency and Shopify replatforming

Giant Tiger modernizes omnichannel retail with Diff Agency and 270+ stores

Diff Agency partnered with Giant Tiger, a major Canadian discount retailer with over 270 stores, to undertake its largest transformation in 60 years. The challenge was to completely replatform and replace its end-to-end tech stack to create a seamless omnichannel experience that integrated online shopping with services like in-store pickup.

The solution involved migrating Giant Tiger from Magento to Shopify and developing a custom middleware portal to streamline operations. This modernized infrastructure enhanced the omnichannel experience and provided staff with improved tools for managing in-store pickup and order fulfillment. As a result, Diff Agency successfully positioned Giant Tiger for continued growth with a scalable and efficient platform.

Giant Tiger