Case Study: Boll & Branch achieves $116M+ Shopify growth with Diff Agency

Boll & Branch scales to $116M+ with Diff Agency

Boll & Branch, a disruptor in the home furnishings industry committed to ethical and sustainable practices, faced challenges scaling its business while maintaining profit margins and its Fair Trade commitments. Their rapid growth required an ultra-efficient infrastructure and automated processes to manage a complex ecosystem. They partnered with Diff Agency to implement a holistic e-commerce digital transformation and ERP integration centered on NetSuite.

Diff Agency built a comprehensive ERP integration that served as a central orchestration engine, interconnecting data from all order sources to the supply network with eight custom APIs. This solution automated internal operations, enhanced customer experience capabilities, and enabled virtual warehousing. As a result, Boll & Branch achieved 430% growth and now generates over $116 million annually on Shopify, becoming the largest direct-to-consumer bedding brand globally while upholding its ethical core.

Boll & Branch