Case Study: Hachette Livre manages consent effectively with Didomi

How does the leading French publishing house manage consent

Hachette Livre, one of France’s leading publishing groups, needed a way to manage consent across several very different websites while staying transparent and compliant with data protection rules. To meet this challenge, the company chose Didomi and its Consent Management Platform (CMP) to support its Customer Data Platform and user consent collection.

Didomi implemented a consent banner tailored to Hachette Livre’s branding and aligned with CNIL recommendations, allowing visitors to choose how trackers, cookies, and other personal data are used. Hachette Livre says the main benefit is being able to monitor consent rates through Didomi’s dashboard and quickly adjust the banner to improve performance, while also relying on Didomi’s customer success support and ongoing product evolution.

Hachette Livre

Anaïs Prost-Coletta

Responsable Data Marketing