Case Study: Cirrus Insight accelerates lead generation and sales productivity with DialSource

Accelerating lead generation and productivity in the SaaS industry

Cirrus Insight, part of Cirruspath, Inc., helps sales teams access Salesforce data directly from their inboxes. The company’s sales team was struggling with a buggy, unreliable dialing platform that didn’t live inside Salesforce, forcing agents into manual one-by-one dialing and wasting time on troubleshooting instead of selling.

With DialSource, Cirrus Insight implemented a Salesforce-native calling solution with post-call automation, dialing modes, and custom call lists. DialSource helped the team run more targeted campaigns, increase call quality and live conversations, and improve productivity by adding an average of 60–120 extra dispositions per agent per day, while also receiving strong support for custom implementation projects.

Cirrus Insight

Zachary Meadors

Director of Client Engagement