Diagram
18 Case Studies
A Diagram Case Study
Krueger International (KI) faced the challenge of advancing their digital marketing maturity following a new website launch. Needing to move beyond basic capabilities, they partnered with the vendor Diagram to create and implement a comprehensive two-year digital roadmap focused on organic search, paid search, and social marketing.
Diagram implemented a holistic strategy encompassing SEO, PPC, and social media. Their approach included monthly technical audits, keyword research, content optimization, and paid campaign management. The results were outstanding: KI achieved page one Google rankings for 931 keywords, along with significant increases in organic traffic, backlinks, and conversions. Diagram's efforts also led to a 59% increase in KI's overall digital maturity.