Case Study: a leading FX and CFDs broker boosts mobile app engagement with Devexperts' Devexa

Leading FX and CFDs Broker Firm - Customer Case Study

The client, a leading FX and CFDs broker firm, engaged Devexperts to address the challenge of increasing user conversion rates, daily active users, and in-app trading activity for its mobile application.

Devexperts implemented a solution by integrating its Devexa AI assistant with the client's Facebook page. This system used deep links and personalized guidance to seamlessly channel the broker's substantial social media audience to its mobile trading app, significantly increasing traffic. The client reported positive growth in key product metrics, with the integration substantially improving the efficiency of their Facebook channel and enhancing revenue and conversion rates.