Case Study: HiBob measures and reports PR value with Determ

HiBob saves days of PR reporting work with Determ

Hibob, an HR software company, uses Determ for media monitoring and PR measurement. Their challenge was proving the impact and value of their public relations efforts to justify the cost and demonstrate ROI to leadership, requiring a solution that provided robust data beyond simple reach metrics.

The solution from Determ provided comprehensive metrics, custom tagging, and reporting features. This enabled the creation of detailed reports that clearly demonstrated PR's value, saving multiple days of manual work each month and providing the confidence to defend the PR function's role in the business. Hibob found Determ to be incredibly good value for the capabilities it provides.

Hibob