Case Study: Exness achieves measurable PR impact and competitive advantage with Determ

Exness uses Determ to monitor the impact of their local and global PR campaigns

Exness, a Cyprus-based fintech and the world’s largest multi-asset broker, needed a reliable way to measure the effectiveness of its communications and ensure campaigns reached the right audience. To get clear answers on campaign impact, audience perception, and how they stacked up against competitors, Exness chose Determ’s online media monitoring software.

Determ provided share-of-voice tracking, estimated reach and influencer scoring, crisis monitoring, and customizable monthly reports, with hands-on support during onboarding. The platform gave Exness actionable competitive analysis and global campaign metrics, turned real-time insights into polished presentations, and saved the team what would otherwise have required “a team of ten” to produce — leading to company-wide adoption and a 10/10 recommendation for Determ.

Exness

Eleonora Oikonomidou

Senior PR Manager