Case Study: Superchooha saves 48 minutes per team member per day with DeskAway

Superchooha - Customer Case Study

Superchooha is a Mumbai-based social business communications firm that uses social media to engage customers and streamline internal operations. As the team and client workload grew—serving brands like ICICI Prudential and Idea Cellular—real-time project needs outpaced their processes: information and tasks got lost in email, paper notices piled up, and accountability and deadlines became unclear.

After testing several tools, Superchooha adopted DeskAway to centralize task management and communication. The team now saves about 48 minutes per person per day, completes work on time with clear ownership, can assign tasks via email, and easily support remote work—making project coordination far more efficient.

Superchooha

Aditya Rao

Co-founder, Superchooha