Case Study: Social Wavelength achieves improved communication efficiency and reduced project costs with DeskAway

Social Wavelength - Customer Case Study

Social Wavelength, India’s largest social media agency, manages multiple teams and high-volume client projects for some of the country’s biggest brands. Previously reliant on email and spreadsheets, the company needed a clearer way to queue and monitor tasks, centralize project documents with version control, and reduce inefficient internal communication.

By adopting DeskAway, Social Wavelength shifted to task management, messages and comments for internal communication, and a centralized document repository—features that were intuitive and quickly adopted by the team. The result was less emailing, better task visibility and version control, increased communication efficiency, and an indirect reduction in project costs.

Social Wavelength

Hareesh Tibrewala

Joint CEO, Social Wavelength