Case Study: Nanjing Marketing Group achieves lower costs and streamlined project management with DeskAway

Nanjing Marketing Group - Customer Case Study

Nanjing Marketing Group, based in Jiangsu, blends Western-style management with online marketing and translation expertise. Managing about 15 client projects that share common starting steps but involve many people had created clutter, scattered tasks and heavy reliance on email and reminders.

CEO Tait Lawton implemented DeskAway, using project templates, task lists, time sheets and the calendar; the team adapted quickly and reduced email by working from a single, organized platform. Centralizing projects cut clutter and lowered costs while improving efficiency and visibility — although Time Tracking could use further improvement.

Nanjing Marketing Group

Tait Lawton

CEO, Nanjing Marketing Group