Case Study: Seefeldt Psychotherapy achieves a warm, hopeful brand identity with DesignScout

Seefeldt Psychotherapy wins several potential clients with DesignScout

Seefeldt Psychotherapy, a woman-owned psychology practice in Chicago specializing in eating disorder treatment, found its existing brand no longer felt authentic. Owner Andrea Seefeldt wanted to infuse color and vibrance into her brand without it appearing juvenile and enlisted DesignScout for a brand identity and website redesign.

DesignScout created a new brand identity and website that matched the practice's warm and encouraging style, using colorful shapes to add a hopeful feel without detracting from its professional expertise. According to the client, the new approachable brand exceeded expectations. Since the website launch, several potential clients have reached out to share that they felt the practice was a great fit even before their first conversation.

Seefeldt Psychotherapy