Case Study: Cheetah Digital makes AI more intuitive for marketers with DesignMap

Cheetah Digital builds a 5-year AI-first vision with DesignMap

Cheetah Digital, the world's largest independent marketing technology company, faced a challenge in making its powerful, AI-driven tools usable for marketers rather than just data scientists. They partnered with the vendor DesignMap to close this gap and translate their advanced AI and predictive analytics into a more intuitive user experience.

DesignMap worked with Cheetah Digital to shape a future-proof prototype and design intuitive workflows that embedded AI as a trusted partner. The solution turned complex tech into clarity, resulting in an intelligent platform that empowers marketers with real AI utility and no longer requires IT assistance for tasks like campaign strategy and customer insights.

Cheetah Digital