Case Study: Duke Office of Clinical Research improves clinical trial recruitment with DesignHammer

Duke Office of Clinical Research boosts clinical trial participation across central North Carolina and southern Virginia with DesignHammer

The Duke Office of Clinical Research (DOCR) faced a challenge in promoting its clinical trials, as its existing directory was difficult to find and presented complex information that led to low participation rates. DOCR partnered with DesignHammer for website design and development services to create a more user-friendly experience, transform the perception of clinical research, and simplify recruitment across its demographic catchment area.

DesignHammer designed and built a new website that presented clinical trial information in a clear and direct manner, focusing on simplifying complex eligibility criteria to engage a broader audience. This solution successfully transformed the recruitment process for Duke Health, encouraging greater participation in clinical research and advancing the impact of its initiatives throughout central North Carolina and southern Virginia.

Duke Office of Clinical Research