Case Study: Corporate Workspace achieves a clearer, more confident digital presence with Design Project

Corporate Workspace sharpens digital presence with Design Project through a cohesive brand and website system

Design Project partnered with Corporate Workspace (COWO), a workplace design specialist, which needed a new website to bring greater clarity and focus to its online communications. The initial challenge was that the website design could only be effective if it was supported by a clear brand positioning and a more coherent digital narrative to better express the business's evolving offer.

The solution implemented by Design Project involved defining a clear brand strategy centered on the positioning "Making your space work," which was translated into a new website and animated identity. This approach repositioned Corporate Workspace from a furniture specialist to a full consultancy, strengthened its brand alignment, and was extended into a social media and email strategy. The result was a more confident digital presence that better communicated the company's value and encouraged deeper engagement with its audience.

Corporate Workspace (cowo)