Case Study: Grey Goose inspires future talent with The Design Laboratory's creative packaging collaboration

Grey Goose collaborates with The Design Laboratory on a 21-alumni limited edition packaging campaign

The Design Laboratory partnered with Grey Goose vodka to support the launch of the Les Visionnaires Scholarship Fund. The challenge was to create limited edition packaging that would celebrate creativity and help inspire future talent in partnership with the art and design institution Central Saint Martins.

The solution involved The Design Laboratory art directing the project and collaborating with 21 influential alumni from Central Saint Martins to develop the unique packaging. This creative collaboration resulted in a limited edition Grey Goose bottle that became a powerful symbol of mentorship and artistic legacy, successfully capturing the spirit of innovation and excellence the scholarship fund represents.

Grey Goose