Case Study: Many Hands, Inc refreshes its brand and website with Design for People Inc.

Many Hands refreshes brand after 15 years with Design for People Inc.

Many Hands, Inc., a women's grantmaking organization, required a refreshed visual identity and website to better reflect its growth and attract a more diverse membership. Their existing brand was not keeping pace with their profile as a serious community grantmaker. They engaged Design for People Inc. for brand strategy and creative services.

Design for People Inc. began with an empathic design approach, using visual moodboards to align the team on a shared direction inspired by the organization's Washington DC community. They then developed a new logo, brand guidelines, and a new WordPress website. The result was a purposeful brand that honors the organization's history while signaling its strength, diversity, and forward momentum.

Many Hands, Inc