Case Study: ZSL boosts engagement for the Zoo-normous Egg Hunt with Design Chambers

ZSL makes the 2025 Zoo-normous egg hunt even more popular with Design Chambers

The customer, ZSL (Zoological Society of London), a conservation charity that operates London Zoo and Whipsnade Zoo, faced the challenge of engaging new and existing audiences to raise its profile. Building on a successful 2024 event, their challenge was to create a new set of eggs for their youngest visitors to find during the 2025 Zoo-normous egg hunt. They partnered with the vendor Design Chambers for experiential event design.

Design Chambers created a new set of eggs inspired by five different zoo animals and produced a trail sheet for participants to stamp. The solution proved even more popular than the previous year's hunt, with zoo staff reporting high levels of engagement and interest. The vendor directly observed the joy the event brought to children, successfully meeting the client's aim to increase participants.

ZSL