Case Study: Mountain High Potato & Onion Inc. achieves real-time load visibility and improved customer service with Descartes MacroPoint

Mountain High Potato & Onion Inc. is improving efficiency and customer service with MacroPoint and Real Time Freight Integration

Mountain High Potato & Onion Inc., a Keizer, OR-based produce supplier that ships about 75 refrigerated loads weekly across North America, needed a reliable way to provide accurate delivery information without depending on verbal driver updates. Relying on brokers, carriers and owner-operators made timely visibility difficult, hurting customer service.

The company now requires MacroPoint load tracking via its integration with the Real Time Freight TMS on nearly all hauls, using drivers’ mobile phones or existing in‑cab ELD/GPS devices to provide automated location updates and exception alerts based on preset time and location parameters. This integration eliminated many driver phone calls, improved operational efficiency, and gave Mountain High timely, accurate delivery visibility to enhance customer service.

Mountain High Potato & Onion Inc.

Lance Renfrow

Vice President