Case Study: Tinuiti achieves 3x more webinar conversions with Demio

Tinuiti boosts webinar attendance 27% and conversions 3x with Demio

Tinuiti, a large independent performance marketing firm, sought to increase attendee engagement and conversions from its weekly webinar strategy. Their previous webinar solution was underperforming, making it difficult to interact organically with their audience and translate attendance into qualified leads. They turned to the webinar platform Demio to address this challenge.

By implementing Demio, Tinuiti gained access to a suite of engagement tools like live polls and CTAs, along with a crucial integration with their Marketo CRM. This solution streamlined their process, saved them time on automation, and helped nurture warmer leads. The results were significant, including a 27% increase in attendance rate and a survey showing the perceived content quality jumped from 8.1 to 9.1. Most importantly, Demio helped Tinuiti achieve three times more conversions from their webinar audience compared to their previous platform.

Tinuiti