Case Study: Prolifiq achieves significant pipeline growth with DemandScience

Scalable Content Syndication for A Digital-first Market Penetration Initiative

Prolifiq, a leading sales enablement company, sought to double its customer base and needed a demand generation partner that could integrate seamlessly with its digital-first marketing model and Salesforce platform. The company selected DemandScience after a thorough review, drawn to their understanding of Prolifiq's market and the capabilities of their PureSyndication with Intent solution to target specific buyer personas.

DemandScience implemented its PureSyndication with Intent program to engage Prolifiq's target audience at the top of the funnel with syndicated content. This delivered high-quality leads enriched with intent data directly into the CRM, which significantly improved sales outreach conversion rates. The partnership generated a remarkable ROI of over 950% for Prolifiq and was instrumental in substantial pipeline growth.

Prolifiq

Edward Vesely

Chief Marketing Officer