Case Study: Corcentric boosts leads by 400% with DemandLab and Marketo

A DemandLab Case Study

Corcentric boosts leads 400% with DemandLab

Corcentric, a leading procure-to-pay fintech solution provider, wanted to achieve more with their Marketo platform but found it complex to navigate. They engaged the vendor DemandLab to help them develop a new and more effective marketing strategy.

DemandLab implemented a fresh brand, new content, and an advanced campaign and nurture strategy utilizing behavioral and demographic targeting. This solution delivered significant results for Corcentric, including a 400% increase in leads generated, 15% higher email open rates, 50% less time spent on campaign activities, and 20% greater webinar participation.


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