Case Study: ePlanters achieves 170% revenue growth in under one year with DemandJump

ePlanters increased total revenue by 170% in less than one year by leveraging DemandJump's platform

ePlanters, a retailer of indoor and outdoor planters and plant care tools, wanted to expand from selling mainly to designers and landscapers into direct-to-consumer eCommerce. Their initial paid-search experiments were unprofitable and they couldn’t identify why, so they turned to DemandJump’s platform for a clear view of their digital competitive ecosystem and guidance on where to find conversion-ready customers.

DemandJump used its platform to identify high-opportunity search terms and competitor traffic sources, then implemented a focused paid search and shopping strategy, launched an affiliate program, and provided a prioritized display/remarketing whitelist. With DemandJump’s guidance ePlanters saw a 72% lift in online conversions from search optimization, an 84% increase in qualified traffic in two months, a 3x increase in transactions, and a 170% increase in total revenue in less than one year.

ePlanters

Jeremy Dearringer

Chief Executive Officer