Case Study: a pump & valve manufacturer achieves faster lead routing with Demand Chain Systems

Pump & Valve Manufacturer speeds lead response in real time with Demand Chain Systems

The customer, a pump and valve manufacturer, was facing inefficiencies from manually sorting and routing leads and quote requests from its company email. To streamline this process, they engaged Demand Chain Systems to implement an automated Salesforce solution.

Demand Chain Systems implemented a custom Salesforce Leads solution that automated lead assignment based on geographic region and lead type, integrating with the existing Marketo software. This resulted in a significantly faster sales process, with leads now distributed to sales representatives in real-time, leading to increased efficiency and improved speed to market.