Case Study: PeopleGroup achieves 50% reduction in administrative operations with Deltek WorkBook

PeopleGroup Reduces Administrative Operations by 50%

PeopleGroup is a Copenhagen-based communications group of 240 staff across 10 sister agencies offering advertising, media and content services. As it expanded internationally, the company relied on manual time entry, Word/Excel proposals, had no common system for sharing data or profitability analysis, and lacked integration between invoicing and budgeting, creating heavy administrative overhead and limited visibility into projects and margins.

Implementing WorkBook’s agency management system centralized project accounting, eliminated redundant timekeeping and manual WIP calculations, and made client and resource data transparent across all agencies. The change cut administrative operations by 50%, enabled a “helicopter view” of the business, improved file/resource sharing, streamlined project management, and helped sustain a 22% profit margin versus a 15% industry standard while delivering better value to clients.

PeopleGroup

Peter Schmidt

Partner