Case Study: Oelo Lighting Solutions doubles quote requests with DeltaV Digital's precision Google Ads, YouTube, and organic growth strategy

Oelo Lighting Solutions doubles quote requests with DeltaV Digital, driving 209% organic traffic growth

Oelo Lighting Solutions, a manufacturer of permanent LED holiday lighting systems, faced the challenge of maximizing its sales within a critical three-month seasonal window. With limited digital marketing infrastructure, they needed a partner to implement a precise strategy from day one to avoid wasting budget and capture high-intent customers. They partnered with DeltaV Digital for a paid media and organic search solution.

DeltaV Digital built a precision strategy using Google Ads and YouTube campaigns, focusing on exact keyword targeting and daily optimizations. The solution doubled Oelo's quote requests during the peak season, with paid search alone generating 205 requests and accounting for 50% of all conversions. Furthermore, organic traffic increased by 209% year over year, proving the success of DeltaV's multi-channel approach in driving new customer acquisition.

Oelo Lighting Solutions