Case Study: The Clorox Company achieves rapid data provisioning and improved application quality with Delphix

Delphix Boosts Clorox’s Digital Brand Strategy

The Clorox Company, a global consumer packaged-goods manufacturer, needed to modernize IT as digital channels and data volumes exploded—provisioning SAP systems could take 45 days, testers lacked consistent data, migrations threatened multi-day outages, and non-production storage costs were rising. These issues slowed development, reduced application quality, and constrained the business as shopping behaviors shifted rapidly.

Clorox deployed the Delphix Dynamic Data Platform to virtualize data and create space-efficient, fast-refreshable database copies. Within six weeks it moved provisioning from weeks to hours, enabled bookmarks and rapid rollbacks for reliable QA, migrated large datasets between datacenters without a seven-day outage, and improved developer productivity and application quality.

The Clorox Company

Ralph Loura

Former CIO