Case Study: Stewart EFI expands workforce and sales with Delia Associates

Stewart EFI expands workforce reach with Delia Associates

Stewart EFI, a large international supplier of precision metal stampings, faced a challenge in recruiting enough qualified candidates to support its rapid growth. The company needed a rapid, multi-tiered communications plan to bolster its workforce and updated marketing tools to support its sales force. Delia Associates was engaged to provide a solution using its Brand Leadership Solution® service.

Delia Associates developed a comprehensive recruitment campaign centered on the key brand message "It’s more than a job. It’s a career," which was deployed across multi-media assets and an outreach to educational institutions. The vendor also created new sales support materials. This solution provided Stewart EFI with greatly expanded reach to job candidates and gave its sales efforts a more effective way to communicate the company’s unique value proposition.

Stewart EFI