Case Study: La Lorraine Bakery Group streamlines B2B online ordering with delaware BeLux and SAP Hybris

A delaware BeLux Case Study

Preview of the La Lorraine Bakery Group Case Study

Ordering online at La Lorraine Bakery Group is a piece of cake

La Lorraine Bakery Group, a bakery and milling company, sought to distinguish itself in the competitive retail sector by making the ordering process quicker and easier for its B2B customers. They partnered with delaware BeLux to implement a new, user-friendly online ordering system to meet this challenge.

delaware BeLux implemented an efficient e-commerce solution using SAP Hybris. The system streamlined the ordering process to just a few clicks, used smart technology to detect errors, and provided the customer with better insights into ordering behavior. This allowed La Lorraine Bakery Group to easily push targeted promotions and provide detailed product information, resulting in a much-improved experience for their retail customers.


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La Lorraine Bakery Group

Nathália Wilkens

La Lorraine Bakery Group


delaware BeLux

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