Case Study: XSOLIS reduces lead generation costs with Definitive Healthcare

XSOLIS reduces lead generation costs and cuts market segmentation time from months to days with Definitive Healthcare

XSOLIS, a platform that uses artificial intelligence to analyze patient data and improve healthcare utilization management, faced challenges in understanding the complex U.S. healthcare landscape and efficiently targeting potential customers. To refine its go-to-market strategy and segment its sales territories, it turned to the healthcare commercial intelligence platform from Definitive Healthcare.

Using Definitive Healthcare's data, XSOLIS was able to define its total addressable market, build a sales territory framework, and craft strategies around core-based statistical areas. The vendor's executive contact data also enabled more precise targeting. This led to a significant reduction in lead generation costs and allowed XSOLIS to accomplish detailed market segmentation in just a few days, a process that previously could take months.

XSOLIS