Case Study: Your Sanctuary boosts social media engagement with Definition

Your Sanctuary boosts LinkedIn engagement to 40.67% with Definition

Your Sanctuary, a Surrey-based charity supporting those affected by domestic abuse, faced a challenge in dedicating resources to its fundraising and social media efforts. Lacking in-house expertise, the charity sought a social media agency to help increase awareness and donations. They partnered with the vendor Definition for social media services.

Definition developed a bespoke social media strategy for Your Sanctuary, which included content pillars, graphic templates, and a Facebook ad campaign. After managing the channels for a month and providing training, Definition handed control to the internal team. The results were significant: a Facebook campaign reached 25,000 people and the engagement rate on LinkedIn soared to 40.67%, greatly increasing interactions across all platforms.

Your Sanctuary