Case Study: Spencer Ogden builds global energy-sector credibility with Definition PR

Spencer Ogden wins 351 media placements and 11 awards with Definition

The customer, Spencer Ogden, is a recruitment firm specializing in the energy industry that needed to build its profile as a credible and respected sector recruiter and drive traffic to its website. The vendor, Definition, addressed this challenge using its energy PR service.

Definition implemented an integrated PR strategy featuring news announcements and thought leadership pieces focused on the energy skills gap. This was complemented by roundtable events and an awards program. The solution delivered significant results for Spencer Ogden, including 351 pieces of positive media coverage and 17 award nominations with 11 wins. The vendor, Definition, helped the company grow from a start-up into a major global organization with 13 international offices and a turnover exceeding £100 million.

Spencer Ogden