Case Study: Access Self Storage achieves major SEO growth with Definition

Access Self Storage boosts UK organic traffic 245% with Definition

Definition, an SEO agency, was engaged by Access Self Storage, a nationwide chain with over 60 locations, to improve its organic search performance and decrease its cost per lead. The customer needed to identify the right keywords and optimize its location pages to rank higher in a competitive market.

The solution implemented by Definition involved intensive keyword research and major on-site changes, including metadata optimization and localized landing page copy. The team also optimized the website's internal linking and ensured Access was well-represented on third-party platforms like Google My Business. These efforts resulted in a 253% increase in keyword rankings, a 245% increase in UK organic traffic, a 362% increase in organic leads, and an 86% decrease in cost per acquisition for Access Self Storage.

Access Self Storage