Case Study: Bio Island builds a holistic, globally-aware website with Deepend

Bio Island boosts SEO reach and streamlines development with Deepend

Bio Island, an Australian nutritional supplements brand with an international customer base, faced the challenge of overhauling its website to support a strategic evolution towards a more holistic, lifestyle-oriented brand identity. They partnered with vendor Deepend to create a new global website using the Umbraco CMS that would appeal to a wide international audience and support future content growth.

Deepend designed and built a modular, flexible Umbraco-based platform for Bio Island, which included interactive product elements and a new "Wellness Hub" content section. This solution enhanced user engagement, streamlined development to minimize technical debt, and significantly expanded the brand's search footprint through SEO-optimized content, successfully supporting its shift to a holistic health resource.

Bio Island