Case Study: Reshet 13 Media Group expands multilingual news reach with Deepdub GO

Reshet 13 Media Group localizes news into 2 languages with Deepdub GO

Reshet 13 Media Group, a leading Israeli television network, needed to localize its news content for international audiences in a cost-effective way. The challenge was to expand their reach with minimal resources while preserving the original tone, voice, and brand identity of their reporters. They partnered with the vendor Deepdub to utilize its Deepdub GO AI-powered localization platform to address this.

Deepdub's solution used its eTTS voice cloning technology to replicate the reporters' voices, ensuring the localized news content felt authentic in languages like Spanish and English. This allowed Reshet 13 to maintain its brand identity and emotional impact across different regions. The partnership with Deepdub enabled the company to scale its content efficiently, significantly expanding its global audience reach and setting the stage for further international growth.

Reshet 13 Media Group