Case Study: Peak Ace achieves 180% growth in organic search with DeepCrawl (Lumar)

Peak Ace - Customer Case Study

Peak Ace, an award-winning Berlin-based performance marketing agency, was helping a German comparison portal improve organic rankings and traffic for local landing pages. The site struggled with major technical SEO issues, including duplicate content, pages not eligible for indexing, thin pages, orphaned pages, and weak internal linking, and Peak Ace used DeepCrawl (then Lumar) to uncover the problems.

DeepCrawl provided the crawl analysis and ongoing reports Peak Ace used to fix the site over 12 months by deindexing irrelevant URLs, consolidating duplicates and orphan pages, improving content and metadata, and strengthening internal linking. The result was a 25% reduction in total pages, more than 100% growth in organic pageviews, and a 180% year-over-year increase in users from organic search, with DeepCrawl continuing to support monitoring and validation.

Peak Ace

Andor Palau

Head of SEO