Case Study: Modanisa boosts organic traffic 373% with DeepCrawl

Modansia - Customer Case Study

Modanisa, a popular global Islamic fashion site, was experiencing a significant loss of potential organic search traffic. An initial technical SEO audit performed with DeepCrawl revealed a critical issue: 98% of the site's pages were incorrectly canonicalized, rendering them non-indexable by search engines and preventing key product pages from appearing in search results.

Using DeepCrawl's analysis, Modanisa's team identified that the problem stemmed from poorly implemented filter pages. They developed a new strategy to transform these into optimized landing pages. After rigorous testing, the solution made 16,000 pages indexable. This technical SEO fix, guided by DeepCrawl's data, resulted in a 373% increase in organic sessions, a 227% increase in users, and a 400% increase in transactions within just a few months.

Modanisa

Arda Mendes

SEO Manager