Case Study: PUMA South Africa achieves seamless payroll and HR scaling with Deel Local Payroll

How PUMA South Africa powered seamless growth with Deel

PUMA South Africa, part of the global sportswear brand PUMA, needed to modernize HR and payroll operations as its workforce grew to more than 550 employees. Its legacy systems were outdated, required manual updates and duplicate data entry, and made it difficult for employees to access their own information. PUMA turned to Deel, using Deel Local Payroll, to find a more integrated and scalable solution.

With Deel Local Payroll, PUMA South Africa connected payroll directly to its Workday-based HR stack, automated updates in real time, and gave employees mobile-first self-service access through WhatsApp-powered “Pacey.” The result was faster payroll processing, less manual work for HR and IT, improved compliance confidence, and easier onboarding as the business scales. Deel helped PUMA reduce administrative burden while supporting seamless growth.

PUMA

Alison Boruchowitz

Head of People and Organization