Case Study: Pizza Hut scales payroll and HR across Europe with Deel

How Directional Pizza, the largest Pizza Hut franchise in the UK, scaled payroll

Directional Pizza, the largest Pizza Hut franchisee in the UK, needed a faster, more unified way to manage payroll and HR as it expanded across the UK, Denmark, and Sweden. After acquiring multiple entities, it was dealing with fragmented systems, inconsistent processes, and compliance complexity across markets. It turned to Deel, using Deel Payroll, Deel IT, and Deel’s built-in HRIS to simplify global people operations.

Deel provided a single platform for HR, payroll, IT, onboarding, and compliance, allowing Directional Pizza to launch payroll and HR in three markets within three months. The company also saved $74K annually in headcount costs and over $100K annually in HRIS costs, while scaling to support 4,000+ employees and preparing for further growth. As a result, Deel became Directional Pizza’s unified solution for efficient, multi-country workforce management.

Pizza Hut

Emily Curtis

Chief People Officer, Directional Pizza