Case Study: BBMSL scales global hiring fast with Deel EOR

How Deel EOR became the ideal partner for BBMSL's global expansion

BBMSL, a payment service provider and acquirer in the fintech sector, was expanding rapidly across Southeast Asia and needed a faster way to hire in new markets without spending time and resources setting up local entities. Its HR team also faced the challenge of keeping up with local labor laws and regulations while onboarding local general managers and senior staff. To support this growth, BBMSL turned to Deel and its EOR service.

With Deel’s EOR solution, BBMSL was able to onboard staff in as little as one day, generate compliant contracts and payroll quickly, and start paying new hires immediately. Deel helped BBMSL hire more than 15 employees across Singapore, Malaysia, Thailand, and Australia, while also improving candidate confidence through fast contract turnaround and added support such as insurance. Deel became an important part of BBMSL’s expansion strategy as it continues planning growth into Vietnam, Japan, and Macau.

BBMSL

Joey Leung

Director of Strategic Alliances