Case Study: Contovista embeds carbon footprint tracking in its PFM offering with Deedster Retail

How Contovista embedded sustainability in their PFM offering

Contovista, a market-leading Personal Finance Management (PFM) provider in Switzerland, sought to expand its financial offerings to include sustainability features. They aimed to develop a Carbon Footprint Manager as an add-on to their PFM solution to help bank customers understand and reduce their climate impact, thereby meeting growing market demand for ESG-focused products. To address this challenge, they partnered with the vendor Deedster.

The solution implemented was the integration of Deedster Retail, a SaaS carbon footprint tracker that uses transaction data to calculate emissions and engages users with gamification and personalized insights. As a result, Contovista and Deedster launched a market-ready solution within six months. Contovista's first customer, radicant Bank, began onboarding shortly after, and multiple other Swiss banks expressed interest, opening new stakeholder conversations for Contovista and helping position their partner banks as pioneers in sustainability.

Contovista

Jana Heimbring

Product Designer