Case Study: New Balance achieves global growth and 98% order automation with Deck Commerce

Global Footwear Retailer Speeds Up Fulfillment Timeline by Automating 98% of Order Processes with Deck Commerce

New Balance turned to Deck Commerce to support its global direct-to-consumer growth and modernize order management across North America, Europe, and APAC. The company needed to replace legacy systems and manual processes, automate high-volume order processing, and handle regional differences across more than 30 markets without losing control or customer experience.

With Deck Commerce’s OMS platform, New Balance centralized order processing, improved fulfillment routing, gained real-time inventory visibility, and automated 98% of orders. The results included 99.99% uptime, 100% uptime during peak sales and holiday seasons, five new market launches in one year, more than 65% of revenue driven internationally, and over $10 million saved through automation, error reduction, and multi-market infrastructure efficiency.